Victoria Youssef

I'm a brand and creative leader with 20+ years building and scaling brand capability across agency and in-house environments in MENA, GCC, and Europe. As Chief Creative Officer at Teleblue, I built a 30-person, multidisciplinary in-house studio from scratch, establishing the operating model, governance structure, and vendor ecosystem behind a fast-growing portfolio of business lines. I lead full-cycle brand transformations that move the needle: a global rebrand for OGERO Telecom drove a 30% increase in customer acquisition, and an integrated European campaign for Networked Energy Services delivered a 45% engagement lift and 30% market-share growth. I combine strategic brand thinking with operational rigor owning budgets, setting KPIs, directing global creative and production agencies, and championing AI-enabled workflows to scale output without sacrificing consistency or quality. Comfortable presenting to C-suite and government stakeholders as much as briefing a design team, I bring both the big-picture brand vision and the hands-on execution needed to bring it to life, remotely or on-site. Available: Hybrid/remote, UAE visa secured | Based in Beirut, Lebanon